Lockard & Wechsler has created, planned, executed, and analyzed successful direct response campaigns for Sprint, Sears, Rosetta Stone, Fidelity Investments, Blue Cross Blue Shield, Allstar Marketing, and many others for more than two decades. We’ve developed eleven proven rules that make DR make money—no matter what product or service you’re selling.
The Social Feed
- Programmatic Now Delivering More Than A Third Of Ads For Top Buyers http://t.co/0vgUW0g3D9 via @mediapost — 6 hours 53 min ago
- RT @Adweek: Ad of the Day: Maxwell House says its coffee is good, not great, and means it. http://t.co/rEaJjK7PKi http://t.co/Uxj0ZYEA23 — 7 hours 37 min ago
- Boomers, Seniors Embrace Mobile for Retail http://t.co/ZE7lEsxe8V via @mediapost — 8 hours 13 min ago
- RT @Adweek: How Southwest went viral this week without nudity or having anyone arrested: http://t.co/MT9shAiy6h http://t.co/XeMfQ5Fhl2 — 8 hours 13 min ago
- The Toast Is Generating Heat Online http://t.co/LDYwbUwWkd — 8 hours 55 min ago