Lockard & Wechsler has created, planned, executed, and analyzed successful direct response campaigns for Sprint, Sears, Rosetta Stone, Fidelity Investments, Blue Cross Blue Shield, Allstar Marketing, and many others for more than two decades. We’ve developed eleven proven rules that make DR make money—no matter what product or service you’re selling.
The Social Feed
- RT @Adweek: Terry Crews screams again for @OldSpice, particularly when he sees Mrs. Terry Crews. http://t.co/qcZDErWxDq http://t.co/anP2gE9… — 5 days 10 hours ago
- RT @Adweek: .@MindyKaling's funny fantasies come true in @Nationwide's Super Bowl spot: http://t.co/0JrXkIJZGb http://t.co/RJ9gxJIVO8 — 5 days 10 hours ago
- RT @TereseKel: Great piece by CEO Dick Wechsler @lwdirect - 2015: The Year Of Disruption In Cable Television http://t.co/Y0t2ANUYus — 2 weeks 6 hours ago
- RT @AdFreak: YES! More Matthew McConaughey Lincoln ads to mock or meditate on: http://t.co/jHIWOUzPh0 http://t.co/2Mf5IDRUfn — 4 weeks 7 hours ago
- RT @AdFreak: Ad of the Day: @Netflix films unscripted spots in real people's homes on movie night. http://t.co/Fecoe9CO0g http://t.co/cjmNZ… — 1 month 5 days ago